Our Goals

The following are our goals for this year and our long-term goals:

2022 Goals

In 2022, we plan to continue to lay the foundation for the Word‑n‑Will ministry. The following are the major goals for this year:

Complete at Least Four New Lessons

We have completed the first six lessons of the 1st module. Our first major goal for this year is to complete the seventh and final lesson of this module. We also want to create a leader’s guide for all the lessons in this module. We will then have a fully functional module and can then begin promoting its use by study groups. We also want to complete at least three or half of the lessons in the 2nd module.

Update Existing Lessons

We plan to continually update the lessons that we have already created. These updates will be based on user feedback, as well as ideas for improving the lessons that we discover as we create new lessons.

How we organized the materials that we use to create our lessons has evolved over time, so these materials are now organized differently. These differences in organization do not affect the final product, but they will make it more difficult for future staff members to make updates to these lessons. Consequently, we want to update all the materials we use to create our lessons so that they are organized consistently.

Raise Support

We want to raise at least enough money in 2022 to cover all our currently budgeted expenses. Our current budget for 2022 is $40,000. Ideally, we would like to raise additional funds so that we can begin the process of adding another staff member.

We plan to submit another application to Praxis this year. We also want to continue to pursue the acquisition of funding from foundations and major donors. As study groups begin to use our lessons, the number of small donations will increase significantly. Our quarterly newsletters will also lead to an increase in donations.

Promote Our Ministry

Now that we are getting close to completing our 1st module of lessons, we need to make promoting our ministry a high priority so that study groups will begin to use our lessons. We plan to use two different methods of promotion.

The first method is our quarterly newsletter. As subscribers read our newsletter, they will learn about the progress we are making in building the ministry and the impact our ministry is having. At a minimum, we would like to double the number of our subscribers this year.

Our other method of promotion will be Facebook. Ken and Seth have enrolled in the Optimize Your Business Facebook Page class at Washtenaw Community College. They will attend this class in January and then use the insights they gain to create and maintain a business Facebook page for Word‑n‑Will. The purpose of our Facebook page will be to promote our ministry to as many people as possible.

Recruit Reviewers

The software we purchased last year to create our eLearning Bible study lessons has a program called Review 360. This program allows us to gather and share feedback on our lessons as we create them. This year we want to recruit at least 3 people who are willing to give us feedback on our lessons using Review 360.

As soon as we finish one part of a lesson, we will use Review 360 to send our reviewers a link to the lesson. When they open the lesson, it will allow them to add comments on any of its slides. It will also allow them to see the comments of the other reviewers. Review 360 will make it easy to get feedback, and this feedback will lead to improvements in the lessons as we create them.

Update Website

We plan to make two types of updates to our website this year. The first type of update involves new content. We plan to post our newsletters. We plan to make it possible for study group leaders to sign up to receive our leader’s guides and then to access them. We also plan to create a page where we will display a list of the changes that we have made to our lessons based on user feedback. We value user feedback, and we want people to see the type of feedback that leads to improvements in the lessons. This information will help others realize that they too could make a positive difference by submitting their feedback.

The second type of update to our website involves improving its layout. We want to improve its layout when accessed on a smart phone. We also want to take advantage of some of the new website technology to make our website more user friendly.

We will also continue to take additional steps to increase our website’s security.

Long-Term Goals

In addition to the goals for 2022, we also have the following long-term goals:

Develop Studies for Books of the Bible

We are currently creating studies for the Gospel of John. In the initial phase of the ministry, we also want to create studies for Genesis, Romans, Isaiah, and Revelation. We believe these books provide a good introduction to the Bible and a solid foundation for further study of the Bible. They also expose the user to several of the important genres that are used in the Bible. When we finish creating studies for these books of the Bible, we will continue to develop studies for other books of the Bible.

Build Development Teams

Ideally, for each book of the Bible, we will have a development team of up to four or more members. Two team members will focus on determining the correct interpretation of the text. They will create a blueprint that describes each lesson’s content in detail. This blueprint will also include an initial set of application questions that will be part of the lesson. When a study group uses a lesson, the application questions will help them wrestle with how to apply the scripture they are studying to their lives.

For each lesson, the other team members will take the blueprint created by the first two team members and use it as their guide when creating an effective Bible study lesson. The following are some of the responsibilities of these team members:

  • Write the script
  • Create the visual content
  • Record the audio
  • Sync the visual and audio content
  • Finish the small group discussion questions
  • Update the lesson based on the feedback from beta reviewers

Build on the Knowledge of Biblical Scholars

In the past 50 years, numerous commentaries and other scholarly works have been published on the different books of the Bible. We plan to use the best of these scholarly works as we develop our Bible studies. Although we will glean as much information as possible from other scholars, our primary source will always be the biblical text itself.

In addition to using the works of other scholars, we also want to find biblical scholars who would be willing to review our lessons as we create them. We would ask these scholars to identify any areas in our lessons where they believe we are incorrectly interpreting the text.

Implement a Development Process

Before we create the Bible studies for a major book of the Bible, we will first determine how we can divide these studies into modules. Each module will consist of roughly six to eight lessons with the modules breaking the study of the book into logical units. We will also try to limit the number of modules that we create for a major book of the Bible to not more than four or five.

We want to limit the size of the modules so that when a group of people decide to work through a module, they don’t look at it as a daunting task. Each module will also have an overview lesson that will cover the important truths and concepts covered in the module. If a study group completes a module but does not immediately start the next module, they can use the overview lesson of the module they completed as an introduction to the next module.

Ideally, we would like a team to be able to complete an entire module in a year. If we have two teams, they would work on alternating lessons and we would then try to complete two modules each year. If we can complete two modules a year, it would be best to complete one module by the end of June so that people can begin using it in the fall, and the other module by the end of December so that people can begin using it at the beginning of the next year.

We also want to have a couple study groups work through each lesson and give us their feedback. This feedback will help us improve the lessons before we release them to the general public.

Update Existing Lessons

In addition to creating new lessons for books of the Bible, we also plan to update the lessons we have already created on a regular basis. We will make these updates based on user feedback, insights that we discover, and advances in technology. As we gather these ideas for updating our lessons, we will carefully analyze them and then periodically update the lessons when we believe the changes will significantly improve the lessons.

Localize Completed Lessons

After we have updated the lessons for a book of the Bible at least once, we would then like to begin localizing the lessons. Localization involves translating the text into other languages. It also involves modifying the lessons so that they communicate clearly in the end-user’s culture.

We will determine the priority of localizing the lessons for a particular language based on the number of people that the localization could potentially reach and on the human resources available to do the localization.